Brand Essentials Package

A concise brand foundation - strategy, visuals, and voice.

What it is:
A clear brand foundation: identity + direction.

Includes

• Brand questionnaire - to better understand your vision.

• Brand positioning (who it for, how it’s different)

• Logo set (primary + secondary + icon)

• Colour palette

• Typography pairing

• Basic brand voice (tone + wording guidance)

• Mini brand guide (PDF)

• Website sample template

Outcome

• Professional, consistent brand

• Ready to use across website & socials

• Clear direction for future growth

Best for

• SMEs

• Freelancers

• Solopreneurs

• Creatives updating their brand